Demo kit · Wildfire Crisis Relief

Rebuild LA Together

An email, a Facebook ad and an Instagram ad for the Wildfire Crisis Relief campaign. Every Donate Now opens the same Fundraise Up Campaign Page in test mode at $36. The email is prefilled for Alex Garcia; the ads carry tracking only. The UTMs differ by channel, so each gift shows where it came from.

Open a piece

Data passed to Fundraise UpEmail
  • Campaign PageFUNQDDYBZSP
  • amount$36
  • utm_sourceemail
  • utm_mediumnewsletter
  • utm_campaignFM-2026
  • utm_contenthero-button
  • source_code2026FallCustom field
  • impact_segmentwildfire-crisis-reliefCustom field
  • donor prefillAlex Garcia · alexgarciafru@gmail.com
EmailOpen in new tab →
Data passed to Fundraise UpFacebook
  • Campaign PageFUNQDDYBZSP
  • amount$36
  • utm_sourcefacebook
  • utm_mediumpaid_social
  • utm_campaignFM-2026
  • utm_contentfeed-street
  • source_code2026FallCustom field
  • impact_segmentwildfire-crisis-reliefCustom field
  • donor prefillnot set
Facebook adFacebook adOpen in new tab →
Data passed to Fundraise UpInstagram
  • Campaign PageFUNQDDYBZSP
  • amount$36
  • utm_sourceinstagram
  • utm_mediumpaid_social
  • utm_campaignFM-2026
  • utm_contentfeed-firefighters
  • source_code2026FallCustom field
  • impact_segmentwildfire-crisis-reliefCustom field
  • donor prefillnot set
Instagram adInstagram adOpen in new tab →

Fundraise Up saves the UTM parameters on each donation. source_code and impact_segment are recorded only if they exist as custom fields on campaign FUNQDDYBZSP. Every piece uses utm_campaign=FM-2026, so all three roll up into one campaign view.

Email subject
Rebuild LA Together: Wildfire Crisis Relief
Ad primary text
The fires upended life for thousands of our neighbors. With Jewish Family Services and the Jewish Free Loan Association, JFEDLA provides zero-interest emergency loans, hot meals, mental health counseling and essential supplies. Give to Wildfire Crisis Relief and help Los Angeles rebuild.
Ad headline
Rebuild LA Together
Ad description
Give to Wildfire Crisis Relief.

UTM links

Every link also carries utm_campaign=FM-2026, source_code=2026Fall, impact_segment=wildfire-crisis-relief, amount=36 and fundraiseupLivemode=no. Download CSV

ChannelPlacementutm_sourceutm_mediumutm_contentPrefillLink
EmailDonate buttonemailnewsletterhero-buttonAlex GarciaOpen
EmailP.S. text linkemailnewsletterps-linkAlex GarciaOpen
FacebookFeed ad 1080x1080facebookpaid_socialfeed-streetnoneOpen
InstagramFeed ad 1080x1080instagrampaid_socialfeed-firefightersnoneOpen